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A New Thing You Need to Know Before Coming to Japan 🐧

A matte plastic model kit penguin happily holding up one single small round-faced plush toy in a bright shop aisle
One Character

These days, there's one character you'll see everywhere in Japan: Chiikawa. 🐰

Too Cute

It's just way too cute, and recently, it has become one of the most beloved characters in Japan.

Alongside The Icons

Japan already has Doraemon, Pikachu, and Super Mario Bros., but these days, the country is overflowing with Chiikawa.

A shop shelf in Japan packed with Chiikawa keychains and plush charms for sale
🛍 A real shop shelf, taken by me
You'll See It

If you come to Japan, I don't think it will be possible to leave without seeing this character at least once. 😂

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